The most searched on the internet is the IPL! Why?

A total of 18 million search marks have become the world's largest sporting event by the Indian Premier League (IPL) - a new study has revealed.

In the report of the report, SEOMarash has done research on search engine optimization (SEO) and search engine optimization software. SEORS provides software intelligence data, including website traffic information, possible costs of keywords AdWords and other SEO related data.

The study of SEORash has worked on the online behavior of 1.22 million viewers. It can be seen, the number of keywords related to the 'IPL' keyword is more than 22,52,000 In April of 2007, the number of search queries made by IPL keywords was 8,23,000. In the same year this year it has increased to 18 million, a statement from the company said.

Rohan Aiyar, India's regional marketing manager for SEM Rush, said, "In big ticket events like IPL, marketers get an opportunity to target the audience according to the event. This means that to create creative and accurate brand messages, they should be real information rather than the idea. "